Taiwanese investors are currently highly enthusiastic about cryptocurrency trading, with BitoPro data showing that both registrations and trading volumes have reached new highs.
(Pre-story: Bitkernal Exclusive Article: Bitcoin Drip Feeding Experiment: 500 Days of Uninterrupted Results)
(Background Supplement: Bhutan’s National Bitcoin Holdings Reach One-Third of GDP, Can Bitcoin Become the New Global Reserve?)
This article is a press release written and provided by BitoGroup, and its stance is unrelated to DoinG.
Bitcoin continues to challenge historical highs, breaking through $93,000 in the early hours of the 14th, once again ushering in a bull market in the crypto community. Taiwan’s leading cryptocurrency exchange, BitoPro, has set new records for both registration volume and trading activity since its launch. The number of new users registering in a single day is ten times the average, while the usage rate of products on a single day is seven times the average. The points-to-crypto exchange service in collaboration with FamilyMart has attracted many small investors and retail traders to enter the market at zero cost. This successful out-of-the-loop strategy by BitoPro has proven effective during this bull market, with the BitoPro app surging to second place in the finance category on the App Store, behind international exchange Binance which ranks third.
Compared to offshore cryptocurrency exchanges that focus on diversified trading products such as contracts, options, and derivatives, which primarily attract professional traders and knowledgeable investors, BitoPro aims to integrate cryptocurrencies into everyday life. It adopts an out-of-the-loop business strategy to establish a competitive differentiated advantage. For example, leveraging the familiar points economy in Taiwan, BitoPro and FamilyMart pioneered the Fa Points system, allowing consumers to earn one point for every dollar spent and redeem various cryptocurrencies, including Bitcoin, Ethereum, Dogecoin, and Tether, among eight different types. This service, which has been running for several years, remains a unique cross-sector collaboration globally. Additionally, how to accumulate points has become a hot topic, with various strategies emerging online for converting external points (such as airline miles and credit card points) into Fa Points, which can then be redeemed for cryptocurrencies. Many users who exchanged points for Bitcoin at the beginning of the year have seen their investments double, while those who exchanged for Dogecoin have seen a sixfold return.
The concept of exchanging points for cryptocurrencies accurately captures the public’s desire to activate idle points and achieve free “looting” financial management, turning the value of points from the equivalent of a drink to several times more. Since October, searches and social media discussions about exchanging FamilyMart points for Bitcoin have significantly increased. In November, the 70 million points quota was fully redeemed within 12 days after being listed, prompting BitoPro to add another 35 million points the next day. This attracted a large number of young adults (aged 18 to 40) to redeem and open accounts, accounting for nearly 80%.
BitoGroup founder and CEO, Alex Cheng, stated:
**[BitoGroup]**
BitoGroup was founded in 2014 with the mission of making blockchain accessible to everyone’s daily life and assisting businesses and consumers in entering the Web3 era. BitoGroup is committed to using blockchain and high-frequency trading technology to actively build innovative financial infrastructure. The group operates a diverse range of businesses, including the BitoPro cryptocurrency exchange, the NFT empowerment platform BELS, and O2 META.
BitoPro is Taiwan’s first secure, stable, and user-friendly cryptocurrency exchange, providing blockchain services for cryptocurrency wallets and exchanges. It also supports purchasing or redeeming cryptocurrencies at convenience stores. BitoPro supports multiple mainstream cryptocurrencies, such as ETH (Ethereum), USDT (Tether), DOGE (Dogecoin), and BTC (Bitcoin), and offers New Taiwan Dollar deposit and withdrawal services.
