OKX announced today that it is expanding its partnership with McLaren Racing, the official principal partner of McLaren Racing. This year, the OKX logo will appear on the side of McLaren F1 race cars, and it will make its debut in 20 major races of the 2024 F1 season.
McLaren unveiled its latest car design for 2024 on January 16. The side livery design featuring the OKX brand is inspired by the “Stealth Mode” livery design created by OKX and McLaren in September 2023.
Haider Rafique, Chief Marketing Officer of OKX, said, “We are thrilled to be part of McLaren F1 team’s new season ‘Whatever It Takes’ campaign. We love the spirit McLaren brings for the 2024 season, and we are excited to see the livery elements we co-designed in Singapore incorporated into this year’s design. 2024 will be a very special year for McLaren and our partnership.”
Zak Brown, CEO of McLaren Racing, said, “We had some exciting activities for fans last season, and now our partnership with OKX takes it to the next level. I look forward to expanding our collaboration based on this success, keeping the innovative and forward-thinking OKX brand at the forefront and center of the fast-paced F1 world.”
The expanded partnership between OKX and McLaren Formula 1 team is an important step in connecting the worlds of Web3, blockchain, and elite motorsport, bringing fans and Web3 enthusiasts closer to the intersection of technology, innovation, and speed.
About OKX:
OKX is a leading technology company dedicated to building the future of Web3. OKX has developed virtual asset applications that combine speed and reliability, favored by over 50 million global investors and professional traders.
OKX’s industry-leading self-custody solution includes OKX Web3 Wallet service, which allows users to take control of their virtual assets while exploring DEX, NFT markets, DeFi, GameFi, and thousands of dApps.
OKX collaborates closely with world-class brands and athletes, including Manchester City Football Club, McLaren F1 Team, Tribeca Festival, golfer Ian Poulter, Olympic snowboarder Scotty James, and F1 driver Daniel Ricciardo.
OKX is committed to transparency and security, publishing monthly reserve proof reports. For more information about OKX, please download our app or visit okx.com.
About McLaren Racing:
McLaren Racing was founded by race car driver Bruce McLaren 60 years ago in 1963. The team first entered Formula 1 racing in 1966. Since then, McLaren has won 20 Formula 1 World Championships, 183 Formula 1 Grand Prix races, 3 Indianapolis 500 races, and competed in its first attempt at the Le Mans 24 Hours endurance race.
McLaren Racing participates in five series. The team will compete in the FIA Formula 1 World Championship in 2023 with McLaren F1 drivers Lando Norris and Oscar Piastri, the NTT INDYCAR series with Arrow McLaren drivers Pato O’Ward, Alexander Rossi, and David Malukas, the ABB FIA Formula E World Championship with NEOM McLaren Formula E team drivers Jake Hughes and Sam Bird, and the Extreme E Championship with NEOM McLaren Extreme E team. The team also competes in the F1 Esports Pro Championship as McLaren Shadow, winning the 2022 team championship and driver championship.
McLaren is a champion of sustainability in the sport and a signatory of the United Nations Sports for Climate Action commitment, aiming to achieve net-zero emissions by 2040 and cultivate a culture of diversity and inclusivity in motorsport.
About the Disclaimer:
This article is a sponsored post provided by OKX and does not represent the views of the platform. It is not intended to provide any investment, asset, or legal advice, nor should it be considered as an offer to buy, sell, or hold assets. Any services, programs, or tools mentioned in the article are for reference only, and the actual content or rules will be subject to the announcement or explanation by the sponsor. OKX is not responsible for any potential risks or losses. Readers are advised to exercise caution before making any decisions or actions.
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